Digital Marketing for Home Service Businesses
We Grow Home Service Companies Just Like Yours with Proven Digital Marketing Strategies.
Work with an agency that knows the keywords, channels, and tactics that drive growth for local home service companies.
Cleaning
HVAC
Landscaping
Plumbing
Roofing
Electrical
Everything We Do Ties Back to Your ROI
Owners of home service businesses are a lot like us. They are hard working, no nonsense people who do what they say they will do and expect the same of us. Our service is built from the ground up for the home service industry, with all of the elements working toward a single goal: more customers for your business.
Website Development
Our clients are provided with custom, gorgeous, fast, optimized, and mobile-friendly sites that are much more than an electronic brochure: they are focused on converting visitors into customers and making them feel good about that choice.
Social Proof
We provide your team in the field with a phone app that allows them to check in at every job and send a review request to every customer. This generates 5 more star reviews and higher rankings, resulting in more traffic and more leads.
SEO
Our home service marketing experts know what keywords to target to increase your organic visibility and help you reach the customers for your most profitable services in the most important areas you serve.
Pay-Per-Click
We target the areas, demographics, and terms that put your ads in front of the most interested potential customers consistently and effectively. Our PPC campaigns trounce the competition and drive measurable results.
Google Local Services
Local Service Ads allow you to advertise your business at the very top of Google Search – above paid search, maps, and organic listings. We walk you through the Google screening and verification process to become “Google Guaranteed”.
Link Building
We help build links to your site from authoritative sources that are centered on lawn care topics. Beyond the SEO and traffic benefits, this also helps to establish you as a leader in your specific industry.
Custom Content
Our team of copywriters develop custom, original content and blogs on topics directly related to your industry regularly. Customers and potential customers are shown helpful pest control tips and articles, helping you stay top-of-mind.
Email Marketing
We help you promote specials, provide updates, and stay top-of-mind with your existing customers with helpful and non-intrusive monthly email newsletters that offer engaging lawn care tips and articles.
Local SEO for the Home Service Industry
Your best new customers are right next door. Trust our targeted, home service marketing to ring the doorbell.
The experts at Emu specialize in local SEO for lawn care companies like yours, attracting the best prospective leads and most relevant traffic. Whether you have one location or ten, we make sure local SEO is the most effective tool in your lawn care company’s marketing strategy. Local SEO focuses your lawn care marketing in the most important place—where your customers are.
Website Design targeted to your industry.
We develop websites built to convert new customers.
Your website is the hub of every part of your lawn care company’s digital marketing. That’s why the team at Emu makes sure your website is built for speed, is mobile responsive, and is built from the ground up with conversion and search performance in mind. We build all of our sites on the WordPress platform, ensuring that your lawn care business will be well positioned for future web development and industry changes.
Marketing and Content Development specifically for Home Services
Build trust and relevance with your target market.
The content team at Emu has decades of experience in developing relevant content for home service companies that’s customized to our clients’ unique brands and local markets. Content marketing creates and builds relationships with your target audience of home service customers, so it’s essential to a sustainable and long term digital marketing strategy.
Marketing on Social Media for Home Service Businesses
Expand your visibility and stay top of mind with your target audience.
Because social media advertising allows the experts at Emu to tightly target your budget and ads, advertising on channels such as Facebook can be a powerful engine for generating leads and growth for home service companies. Your prospective customers turn to social media to find businesses like yours, and we’ll help you be out in front when they do.
Pay-Per-Click campaigns with Google Ads that get results.
Get more from your advertising budget with home service marketing that works.
Our PPC services targeted to the home service industry can help you reach short-term goals for increasing your businesses online visibility. We’ve managed Google Ads and other pay-per-click campaigns for our home service clients, with focus on ROI and driving conversions. We can do the same for you.
