We Surveyed 1,400 Searchers About Google – Here’s What We Learned

By |2019-04-23T16:28:50+00:00April 23rd, 2019|Categories: Industry News|Tags: |

Posted by LilyRayNYCGoogle’s search results have seen a whirlwind of major changes in the past two years. Nearly every type of modern-day search queries produce a combination of rich results beyond the standard blue links — Featured Snippets, People Also Ask boxes, Knowledge Panels, maps, images, or other enhancements. It is now even possible to browse [...]

Restaurant Local SEO: The Google Characteristics of America’s Top-Ranked Eateries

By |2019-04-23T16:28:43+00:00April 23rd, 2019|Categories: Industry News|Tags: |

Posted by MiriamEllis“A good chef has to be a manager, a businessman and a great cook. To marry all three together is sometimes difficult.” - Wolfgang Puck I like this quote. It makes me hear phones ringing at your local search marketing agency, with aspiring chefs and restaurateurs on the other end of the line, ready [...]

4 Unconventional Ways to Become a Better SEO

By |2019-04-19T15:50:30+00:00April 19th, 2019|Categories: Industry News|Tags: |

Posted by meagar8Let’s get real for a moment: As much as we hear about positive team cultures and healthy work environments in the digital marketing space, many of us encounter workplace scenarios that are far from the ideal. Some of us might even be part of a team where we feel discouraged to share new ideas [...]

The One-Hour Guide to SEO: Link Building – Whiteboard Friday

By |2019-04-19T15:50:29+00:00April 19th, 2019|Categories: Industry News|Tags: |

Posted by randfishThe final episode in our six-part One-Hour Guide to SEO series deals with a topic that's a perennial favorite among SEOs: link building. Today, learn why links are important to both SEO and to Google, how Google likely measures the value of links, and a few key ways to begin earning your own. Click on [...]

How Do I Improve My Domain Authority (DA)?

By |2019-04-18T15:40:32+00:00April 18th, 2019|Categories: Industry News|Tags: |

Posted by Dr-PeteThe Short Version: Don't obsess over Domain Authority (DA) for its own sake. Domain Authority shines at comparing your overall authority (your aggregate link equity, for the most part) to other sites and determining where you can compete. Attract real links that drive traffic, and you'll improve both your Domain Authority and your rankings. Unless you've [...]

301 Redirects for SEO: Everything You Need to Know

By |2019-04-16T15:21:42+00:00April 16th, 2019|Categories: Industry News|Tags: |

301 redirects are pretty simple. They’re used to redirect one webpage to another. But understanding how they relate to SEO is more complicated. In this guide, you’ll learn: What 301 redirects are How to implement them How they affect SEO… Read more › The post 301 Redirects for SEO: Everything You Need to Know appeared first [...]

12 Steps to Lightning Page Speed

By |2019-04-15T15:12:19+00:00April 15th, 2019|Categories: Industry News|Tags: |

Posted by WallStreetOasis.comAt Wall Street Oasis, we’ve noticed that every time we focus on improving our page speed, Google sends us more organic traffic. In 2018, our company's website reached over 80 percent of our traffic from organic search. That’s 24.5 million visits. Needless to say, we are very tuned in to how we can continue to improve [...]

How to Convince Your Boss to Send You to MozCon 2019

By |2019-04-12T14:44:22+00:00April 12th, 2019|Categories: Industry News|Tags: |

Posted by cheryldraperFrom networking with your peers to hearing from industry leaders, there are benefits a-plenty to attending conferences. You know that. Your peers know that. But how do you persuade the powers-that-be (aka your boss) that sending you is beneficial for your business?  To help convince your boss that won't just be lounging pool-side, sipping [...]

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