In September 2020, Google launched local service ads to lawyers. Let’s discuss how this has impacted how people were looking through the web. The Impact When you think about it, you’d assume this would take away from other businesses and how often they are seen or clicked on by users, but there was actually a very [...]
Search Engine Optimization is a buzz phrase we hear a lot about. But what if you do business locally and don't really need to rank (or compete to rank) on Google on a national or global scale? Well, we have great news. If you live in the Tampa or Brandon, FL area, you're in our [...]
Voice search is growing, and sites that aren't optimized for voice will lose out as a larger portion of the market adopts this new feature. In a new study released by Uberall, a location marketing company, it's been found that 21% of all people using search are using voice search on a weekly basis. How [...]
The HVAC industry is one of our favorite industries to work with, and contractors have some really specific needs when it comes to HVAC web design and HVAC digital marketing. In this article, we are going to be focusing on the HVAC industry specifically. We want to talk about some of the digital marketing strategies that [...]
So You Want to Do Your Own SEO. This is a question most business owners always ask us, especially if they are "nuts and bolts" types at heart. Deep down, I think many of them are really asking "Is SEO something I can do myself and save money on? How do you do your own SEO? [...]